MyChelle's Enhance collection introduces CBD-infused skincare that can easily be mixed and matched to suit the needs of different skin types. As the brand recognizes that skincare isn't one-size-fits-all, the collection introduces a range of solutions, like the Enhancing CBD Rinse-Free Wash, powered by hemp-derived CBD, exotic botanical oils and antioxidants.
As part of its commitment to products that are made with clean, transparent ingredients, MyChelle is a founding member of the Environmental Working Group's Verified for Your Health program. The brand is also a PETA-certified cruelty-free company, certified with Leaping Bunny and a supporter of the Coral Restoration Foundation. Notably, MyChelle received the Clean Label Project's Antioxidant Superiority Award for its Enhance CBD Lotion.
Clean CBD-Infused Skincare
MyChelle's Enhance Collection Features Hemp-Derived CBD
Trend Themes
1. CBD Skincare - The rise of CBD-infused skincare creates opportunities to innovate clean, transparent products for different skin types.
2. One-size-fits-all Solutions - Customizable skincare options challenge the traditional one-size-fits-all approach and disrupt the industry with more tailored offerings.
3. Clean Label Products - Consumers' demand for clean, transparent ingredients in beauty products creates space for innovative solutions and clear labeling.
Industry Implications
1. Beauty and Skincare Industry - The CBD-infused skincare trend offers new opportunities and segments for innovation in beauty and skincare markets.
2. Natural and Organic Beauty Industry - The rise of demand for clean, transparent ingredients and certifications creates new development opportunities in natural and organic beauty product market.
3. CBD Industry - As CBD gains traction in various industries, the skincare market creates an opportunity for CBD companies to expand and diversify their product lines.