If you're looking for a new way to enjoy the sweet and savory combination of crunchy, caramel popcorn, then Great American Cookies'new Caramel Popcorn Cookie is the perfect fit.
Great American Cookies recently announced its latest Cookie Drop for the month of May: the Caramel Popcorn Cookie. Available nationwide as of May 1, the new Caramel Popcorn Cookie is a sweet take on the classic taste of caramel corn. The new offering starts with a Snickerdoodle flavored cookie, which is then drizzled with a creamy Dulce de Leche sauce and studded with. few kernels of real caramel popcorn. As Katie Thoms, Senior Director of Marketing of FAT Brands’ Quick-Service Division explains, "We wanted to up the ante with our May Cookie Drop by unveiling a cookie double topped with decadence."
Caramel Popcorn-Studded Cookies
Great American Cookies Just Dropped a New Caramel Popcorn Cookie
Trend Themes
1. Sweet and Savory Combination - Opportunities to create new flavor combinations that mix sweet and savory profiles in surprising ways could attract adventurous eaters and expand a brand's reach.
2. Limited-time Offerings - Brands may see success in creating limited-time offerings like Great American Cookies' monthly Cookie Drops that create a sense of urgency and exclusivity for customers.
3. Gourmet-inspired Treats - There may be a market for more upscale and elevated versions of classic comfort treats, like the Caramel Popcorn Cookie, that cater to consumers looking for indulgent and unique desserts.
Industry Implications
1. Food and Beverage - The food industry could benefit from incorporating unexpected flavor combinations and introducing limited-time offerings that drive customer engagement.
2. Snack Foods - Within the snack food sector, there may be opportunities to elevate classic snacks like popcorn into gourmet-inspired treats that appeal to adult taste preferences.
3. Bakery - Bakeries could benefit from offering unique and decadent treats that cater to consumers seeking indulgent desserts and special occasion offerings.