This winter, Burger King is serving up something extra delicious with the debut of its new Caramel M&M’s Shake. Though not your typical blend of holiday flavors, this new milkshake is the perfect way to satisfy a craving for something sweet.
Burger King's new Caramel M&M’s Shake consists of the chain's signature vanilla soft serve blended with Caramel M&M’s and a rich caramel syrup. The whole thing is then topped with whipped cream and even more caramel syrup. The result is a rich caramel shake that offers the satisfying crunch of M&M’s candies.
The thick and creamy new Caramel M&M’s Shake can be found at participating Burger King locations for a limited time.
Candy-Studded Caramel Shakes
Burger King’s New Caramel M&Ms Shake is a Sweet Winter Treat
Trend Themes
1. Caramel Shake Trend - Burger King's new Caramel M&M's Shake introduces a trend of candy-infused shakes at fast-food chains.
2. Personalized Milkshakes - The popularity of custom milkshakes is on the rise, as evidenced by the ability to add candy and other toppings to Burger King's new Caramel M&M's Shake.
3. Limited-time Offer Trend - Fast-food chains are increasingly using limited-time offers to introduce new menu items, as exemplified by Burger King's release of its Caramel M&M's Shake.
Industry Implications
1. Fast Food Industry - McDonald's, Wendy's, and other fast-food chains stand to benefit from the trend of candy-inclusive milkshakes as a way to entice customers into purchasing desserts.
2. Dessert Industry - Dessert chains can innovate by offering their own versions of candy-filled milkshakes in response to customers' heightened interest in personalized desserts.
3. Confectionery Industry - Candy manufacturers may see an uptick in sales of their products, like M&M's, as they are incorporated into milkshakes at major fast-food chains.