'Canna Vine' may not be legal in most places but it has a highly unusual concept that will likely result in people traveling far and wide just to try it.
The wine is only available in California since it is the only state where recreational marijuana is available and able to be legally fused with alcohol. The wine has a potent green color that may put some people off but will likely attract many more. The effect of the wine is slightly different from the normal high that results from marijuana use and is more of a relaxing "body high."
Canna Vine may appeal to people as a new and unique way to unwind, particularly for those who end their day with a relaxing glass of wine or by smoking or ingesting marijuana.
Marijuana-Infused Wines
'Canna Vine' Mixes the Benefits of Marijuana into Drinkable Form
Trend Themes
1. Marijuana-infused Wines - Opportunity for the development of unique and innovative cannabis-infused beverage products.
2. Recreational Marijuana - Disruptive potential in the leisure and entertainment industry as marijuana becomes part of the experience.
3. Alternative Relaxation Methods - Growing demand for unconventional ways to unwind, creating opportunities for innovative relaxation products and services.
Industry Implications
1. Beverage Industry - Potential for the integration of cannabis-infused beverages in the alcoholic beverage market.
2. Hospitality Industry - Opportunity for hotels and resorts to offer marijuana-infused wine as a unique amenity or experience for guests.
3. Wellness Industry - Potential for the development of cannabis-infused products catering to the relaxation and self-care market.