The Cake app was designed to make end of life decisions simple and stress-free for people's loved ones.
Users of the app can begin by answering a series of simple questions such as "When I am gone, would I want my Facebook profile deleted?" The app is able to take care of those in the event that the individual passes away. It also allows people to organize their health treatments, their funerals or memorials, their assets, and the legacy they leave behind.
The Cake app is able to give individuals some power and independence in how they want to be acknowledged in their death, as well as a simple way to get all their affairs in order – making it ideal for individuals who have started thinking about planning out their deaths.
Death Planning Apps
The Cake App Helps People Get Their Affairs in Order Before Death
Trend Themes
1. End-of-life Planning - The Cake app streamlines the process of making end-of-life decisions, presenting an opportunity for developing innovative tools and services to help individuals plan for their death.
2. Legacy Organization - The app's feature in organizing health treatments, assets, and legacies opens up avenues for innovation in legacy management systems, enabling individuals to streamline and personalize their posthumous impact.
3. Digital Estate Management - The Cake app's ability to handle digital assets like social media profiles highlights the need for disruptive innovation in the field of digital estate management, creating opportunities for new solutions that facilitate the transfer and management of online accounts after death.
Industry Implications
1. Fintech - The Cake app's integration with assets management indicates potential for disruptive innovation within the financial technology industry, allowing for the development of tools and platforms that help individuals organize their financial affairs after death.
2. Healthcare - The app's capability to organize health treatments suggests a scope for disruptive innovation in the healthcare industry, where solutions can be created to help individuals plan and document their medical preferences and end-of-life care.
3. Technology - The Cake app's emphasis on digital asset organization presents an opportunity for disruptive innovation within the technology industry, as new software and services can be developed to simplify and automate digital estate management.