Chocolate lovers: there's now the chance to build your own chocolate bar from Cadbury by choosing the flavor and toppings of your choice. The Build-Your-Own Chocolate Bars are a new offering from Cadbury and the customized chocolate bars have the potential to make thoughtful gifts for chocolate fans of any kind.
Online, those who visit the Cadbury World site will see that they can start the personalization process by choosing either a milk or a white chocolate bar, then adding the three toppings of their choice. Some of the selections available include honeycomb pieces, strawberry buttons shortcake biscuits and even colorful Mini Eggs. The decadent treats are handmade and decorated by hand, and recipients will get to enjoy treats crafted by Cadbury World chocolatiers.
Customizable Chocolate Bars
Cadbury's Build-Your-Own Chocolate Bars May Be Personalized
Trend Themes
1. Customizable Chocolate Bars - Cadbury's new customizable chocolate bars offer new opportunities for personalized gift-giving and consumer engagement.
2. Handmade and Decorated Chocolates - Growing demand for handmade and artisanal chocolate products presents opportunities for smaller chocolate makers to enter the market.
3. Online Customization - Increased demand for personalized products is driving innovation in online customization tools.
Industry Implications
1. Chocolate Manufacturing - The chocolate manufacturing industry can capitalize on personalized gift-giving trends by offering customizable chocolate products.
2. Gourmet/fine Foods - The growing consumer interest in handmade and artisanal goods presents an opportunity for the gourmet food industry to expand into chocolate products.
3. E-commerce/retail - The growing demand for online customization tools for personalized products presents opportunities for e-commerce/retail companies to offer unique and innovative customization options for their customers.