Shopping for bridal gowns can be a costly affair -- especially since many of the dresses are only ever worn once in a lifetime. H&M's 2016 Conscious collection is a fashionale line of delicate and feminine dresses designed to help brides-to-be have the gown of their dreams without spending thousands.
The H&M Conscious collection is an affordable fashion line that features three exclusive wedding dress designs made with lace, white fabrics and demure silhouettes. The collection is made using sustainable fabrics including organic silk, hem and recycled linen that helps keep the cost of the dresses affordable. The gowns are simplistic focusing on structured shapes, detailed lace embellishments and layered fabrics to create flowy styles and silhouettes that are bohemian.
Cost-Conscious Bridal Gowns
The H&M 2016 Conscious Collection Features Affordable Wedding Dresses
Trend Themes
1. Affordable Wedding Dresses - The H&M Conscious collection offers affordable wedding dresses, disrupting the high cost of bridal gowns.
2. Sustainable Fashion - The use of sustainable fabrics in the H&M Conscious collection creates a disruptive innovation opportunity for environmentally friendly wedding gowns.
3. Bohemian Styles - The flowy bohemian styles in the H&M Conscious collection provide a disruptive innovation opportunity for brides seeking a unique and unconventional bridal look.
Industry Implications
1. Fashion Retail - The affordable and sustainable wedding dresses in the H&M Conscious collection can disrupt the traditional bridal gown market in the fashion retail industry.
2. Sustainable Textiles - The H&M Conscious collection's use of sustainable fabrics can disrupt the traditional textile industry by promoting environmentally friendly alternatives for bridal gowns.
3. Wedding Planning - The affordable and stylish wedding dresses in the H&M Conscious collection can disrupt the wedding planning industry by providing more accessible options for brides on a budget.