In an effort to cater to appetites of all sizes, Checkers and Rally's have debuted a gourmet new burger option called the Bistro Stack Burger. Made with a choice of one to three burger patties, the new dish is perfect for snacking, dinner, and everything in between.
The Bistro Stack Burger is a limited-time offering that promises "big flavor." The burger itself feature a choice of one to three burger patties and a corresponding number of Swiss cheese slices. The cheesy patties are then topped with a creamy bistro sauce, grilled red onions, and crispy parmesan-dusted onion strings. The decadent combo is sandwiched between a toasted brioche bun for just a hint of sweetness.
To up the ante, Checkers and Rally's have also introduced a dessert pairing for the new burger in the form of the new Apple Pie Stacker parfait.
Stacked Bistro-Style Burgers
The New Bistro Stack Burger Comes with Up to Three Burger Patties
Trend Themes
1. Customizable Burger Options - By offering a choice of one to three burger patties, Checkers and Rally's tap into the trend of personalized dining experiences, allowing customers to customize their burger size based on their appetite.
2. Gourmet Fast Food - The introduction of the Bistro Stack Burger with premium toppings and a toasted brioche bun showcases the trend of fast food chains elevating their menu offerings to cater to customers seeking a more upscale dining experience.
3. Burger and Dessert Pairings - The introduction of the Apple Pie Stacker parfait as a dessert pairing for the Bistro Stack Burger highlights the trend of offering complementary food items to enhance the overall dining experience and drive upselling opportunities.
Industry Implications
1. Fast Food - Fast food chains, like Checkers and Rally's, can seize the opportunity to disrupt the industry by introducing customizable burger options that cater to individual preferences and elevate the overall dining experience.
2. Casual Dining - Casual dining restaurants can consider incorporating gourmet fast food options, inspired by the Bistro Stack Burger, into their menus to attract customers looking for elevated fast food options and bridge the gap between fast food and traditional sit-down dining experiences.
3. QSR Dessert Market - The QSR dessert market can take advantage of the trend of burger and dessert pairings by introducing innovative dessert offerings that complement savory menu items, like the Apple Pie Stacker parfait, to capture consumers' interest and drive impulse purchases.