Dog Haus may be best known for its hot dogs, but this summer it's sure to become a burger destination thanks to the debut of the new Big Belly Burger.
The Big Belly Burger is the brainchild of Los Angeles-based chef and TV personality Eric Greenspan. Big on flavor, the Big Belly Burger starts with two smashed beef patties topped with melty New School American Cheese, and layered with sweet caramelized onions, zesty diced onion, crunchy dill pickle slices, and a creamy secret sauce. The whole thing is also served on a grilled Big Marty’s sesame seed potato roll. As Chef Greenspan said in a recent press release, "They may be called Dog Haus, but I love their burgers. So I immediately reached out to them when my New School American Cheese was ready to take the world by storm. We put our skill sets together and came up with the Big Belly Burger."
The Big Belly Burger will be available beginning Thursday, August 8th for a limited time.
Chef-Crafted Smash Burgers
Dog Haus Created the Big Belly Burger with Chef Eric Greenspan
Trend Themes
1. Celebrity-collaborative Menus - Restaurants are increasingly collaborating with celebrity chefs to craft unique menu items that draw in new customers and generate buzz.
2. Gourmet Fast Food - There is a rising trend in elevating fast food options with gourmet ingredients and chef-driven recipes, appealing to foodies seeking quality and convenience.
3. Limited-time Offers - Limited-time menu items are becoming a popular strategy for restaurants to create urgency and excitement, often leading to increased foot traffic and sales.
Industry Implications
1. Restaurant Chains - Restaurant chains are embracing collaborations with renowned chefs to stand out in a crowded market by offering exclusive, high-quality menu items.
2. Cheese Production - Innovative cheese products, like the New School American Cheese, are gaining traction in the food industry, providing distinctive flavors that enhance popular dishes.
3. Food Marketing - The introduction of chef-crafted, limited-time offerings is reshaping food marketing strategies, successfully capturing consumer attention and driving in-store visits.