The Bekah Jenkins Glamour UK June 2012 editorial is reminiscent of childhood activities. Decked out with a bike, binoculars, scuba gear and a yellow raincoat, the shoot evokes a very childish vibe. However, using these accessories with grown-up clothing and hair and makeup gives the photoshoot a playful but not entirely childish feeling.
The Jenkins editorial is a lovely addition to the summer lookbooks of 2012. Using bright colors and a lively theme, the editorial is a reminder of some of the best activities of the summer. Using some of the hottest looks for the upcoming season, the editorial plays the balance between playfully fun and overly juvenile perfectly. The laidback and cute feature is a hit for the summer 2012 season.
Lively Youthful Photography
The Bekah Jenkins Glamour UK Editorial is Playful
Trend Themes
1. Youthful Fashion Photography - Opportunity for photographers and fashion brands to create playful and nostalgic campaigns that resonate with younger audiences.
2. Summer Lookbooks - Chance for fashion brands to showcase their latest collections using vibrant colors and lively themes, appealing to consumers searching for the perfect summer outfits.
3. Playfully Fun Editorials - Potential for publications to produce editorial content that strikes a balance between playful and sophisticated, capturing the attention of readers who enjoy whimsical yet stylish imagery.
Industry Implications
1. Fashion Photography - Disruptive innovation opportunity to adopt a more youthful and nostalgic approach in photography, attracting clients seeking fresh and energetic visual storytelling for their brands.
2. Fashion Retail - Opportunity for clothing brands to align their summer campaigns with lively and colorful aesthetics, appealing to consumers looking for playful and upbeat fashion choices.
3. Publishing - Chance for fashion magazines and online publications to create engaging editorials that combine a sense of playfulness with fashionable concepts, captivating readers seeking a mix of style and entertainment.