Ahead of the sequel to Beetlejuice and the second film of the Beetlejuice franchise landing in theaters, fans are being treated to a wide range of spooky collaborations, including the Beetlejuice Beetlejuice x Lush collection. This range of fresh and handmade products includes items for bathing, body care and hair care with multi-sensorial formulas to immerse fans in the world of the fantasy comedy horror film.
The Juice is Loose Shower Gel is a limited-edition launch that unites refreshing juniper berry with the sweet scent of wild orange and skin-softening carrageenan extract. The Afterlife Bath Bomb plays with similar ingredients and shares a fresh, fizzing experience in the tub with layers that crumble, swirl and transform the color of the water.
Although styled after a frightful creature, the three-piece Sandworm! Run! Bathing Set is loaded with beneficial, skin-softening ingredients and deep-cleansing properties.
Frightful Bodycare Collections
Beetlejuice Beetlejuice x Lush Shares Spooky Sensorial Care Staples
Trend Themes
1. Film-themed Bodycare - Film-themed bodycare collections integrate popular movie franchises with daily self-care routines, creating an immersive brand experience for fans.
2. Multi-sensorial Bath Products - Multi-sensorial bath products enhance the bathing experience with unique textures, scents, and colors, catering to consumers seeking more engaging self-care rituals.
3. Limited-edition Collaborations - Limited-edition collaborations between iconic franchises and beauty brands generate excitement and exclusivity, attracting both collectors and new customers.
Industry Implications
1. Beauty and Personal Care - The beauty and personal care industry sees innovative cross-sector collaborations that expand the boundaries of traditional product offerings.
2. Entertainment Merchandise - Entertainment merchandise capitalizes on popular culture by offering unique, themed products that deepen fan engagement and extend brand reach.
3. Self-care Products - The self-care products industry continues to grow with novel formulations that enrich the user's experience both physically and emotionally.