BBQ-Style Charcuterie Kits

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The BBQterie Kit Builds Smoky, Savory Grazing Boards

Charcuterie boards are no longer limited to cheeses, fruits and nuts, and Reynolds Wrap and ButcherBox collaborated to create a limited-edition BBQterie Kit that reimagines grazing boards. A selection of meats is a popular choice for charcuterie boards and this curated kit highlights grilled meats to add a smoky and savory dimension to the traditional spread.

With a first-of-its-kind BBQterie Kit, barbecue lovers will find chicken wings, baby back rubs, premium steak tips, apple chicken sausage and all-beef hot dogs, plus Reynolds Wrap Heavy Duty Foil and recipes developed in part by expert griller Ben McGraw. There's also a free Reynolds Wrap BBQterie Guide to simplify the enjoyment of making and eating barbecue fare to satisfy the whole family and guests all summer long.
Trend Themes
1. Bbq-infused Charcuterie - The fusion of traditional charcuterie boards with barbeque elements introduces a smoky and savory twist to the conventional grazing experience.
2. Collaborative Culinary Kits - Brands like Reynolds Wrap and ButcherBox are teaming up to create unique, curated food kits that elevate home cooking with specialized themes and expert recipes.
3. DIY Grilling Experiences - The BBQterie Kit offers consumers a DIY grilling adventure with easy-to-follow guides and premium ingredients, turning barbecue preparation into an engaging activity.
Industry Implications
1. Food and Beverage - Innovations in food presentation and thematic kits are driving new consumer experiences in the food and beverage sector.
2. Retail - Specialty meal kits and curated food selections are transforming the retail landscape by offering convenience and exclusivity.
3. Home Entertainment - Enhanced grilling and dining kits provide opportunities for home entertainment solutions that cater to culinary enthusiasts.

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