As a part of its 75th-anniversary celebration, the NBA is collaborating with artist Andy Blank to create a series of sculptures highlighting the game's biggest part — the ball. Each sculpture is handmade in Brooklyn, created with solid plaster. Blank is a Brooklyn-based contemporary artist and is also known for previously creating limited-edition NBA logo prints as a result of a multi-year partnership between the two brands.
Notably, the collection will be straying away from the traditional orange color scheme of a basketball and opting for four pastel colorways. There will be 75 sculptures available for each color, so make sure to stay tuned for its release on April 9 at 12 ET.
Pastel Basketball Sculptures
The NBA Collaborated with Artist Andy Blank to Create Art Sculptures
Trend Themes
1. Pastel Sports Product Lines - Sports teams and brands may soon integrate pastel colors into their limited edition product lines, as seen in the NBA’s collaboration with artist Andy Blank.
2. Handmade Art Installations - Businesses could explore commissioning handmade art installations to creatively showcase their brand, similar to how the NBA collaborated with artist Andy Blank.
3. Multi-year Partnership Initiatives - Multi-year partnership initiatives between brands are a powerful tool to drive brand awareness, as evidenced by the previous limited-edition NBA logo prints created by artist Andy Blank.
Industry Implications
1. Sports Merchandise - Sports merchandise companies can incorporate the use of pastel colors to create limited edition items, as inspired by the NBA's collaboration with artist Andy Blank.
2. Art and Design - Art and Design firms may want to explore unique opportunities to create custom installations for brands and businesses, much like the collaboration between the NBA and artist Andy Blank.
3. Brand Partnerships - Enterprises could consider multi-year partnership initiatives with other brands to drive brand awareness and reach a wider audience, as spotlighted by the partnership between the NBA and artist Andy Blank.