Oat Milk Chocolate Chips

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Endangered Species' Baking Chips Combine Oat Milk & Dark Chocolate

It's standard for baking chips to be offered in varieties that range from classic milk chocolate to indulgent flavors like sea salt caramel but chocolate brand Endangered Species is introducing an innovative new choice with its Oat Milk + Dark Chocolate Premium Baking Chips. The premium, plant-based milk chocolate baking chips are made with a combination of 55% cocoa and gluten-free oats, and they boast a formula that shares half the sugar of standard baking chips.

While plant-based chocolate lovers may already be familiar with the Oat Milk Chocolate Bars that Endangered Species launched earlier this year, this new alternative product has the potential to uplevel consumers' baked creations at home, all the while caring for their health and the planet.
Trend Themes
1. Plant-based Baking Chips - The introduction of Oat Milk + Dark Chocolate Premium Baking Chips offers a plant-based alternative for baking enthusiasts, catering to the growing demand for plant-based products.
2. Reduced Sugar - Endangered Species' baking chips with half the sugar content provide a healthier option for consumers conscious about their sugar intake, tapping into the trend of reduced-sugar products.
3. Innovative Chocolate Varieties - Combining oat milk and dark chocolate in baking chips showcases an innovative approach to flavor combinations, enticing consumers looking for unique taste experiences.
Industry Implications
1. Food Manufacturing - The creation of plant-based baking chips opens up opportunities for food manufacturing companies to explore and expand their plant-based product lines.
2. Health and Wellness - The reduced sugar content in these baking chips aligns with the health and wellness industry's focus on providing healthier alternatives, presenting an opportunity for companies in the sector to develop similar products.
3. Confectionery - Introducing innovative chocolate varieties like oat milk and dark chocolate baking chips presents a disruptive opportunity for confectionery companies to stand out in a competitive market.

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