During New York Bridal Fashion Week, Azazie and Christian Siriano announced an exclusive designer collaboration that brings cost-conscious styles to brides and bridesmaids.
With this special collection from Azazie—the DTC e-tailer for affordably priced bridal gowns, bridesmaid dresses, special occasion wear and more—shoppers will find products from the award-winning CFDA designer in the form of 18 bridesmaid dresses and 13 wedding gowns, all of which are priced under $1,200.
Gleaning from Siriano's signature haute couture style, the designs support modern brides and bridesmaids with quality, accessible luxury styles. Standout pieces for brides include voluminous ball gowns, caped mermaid gowns and lace illusion jackets with overskirts, and the striking all-black Beaded Chantilly Lace and Tulle Ball Gown. Bridesmaids have a similarly stunning selection with varied silhouettes and colors for all seasons.
Affordable Designer Bridalwear
Azazie & Christian Siriano's Collection Shares Styles Under $1,200
Trend Themes
1. Affordable Haute Couture - Bringing haute couture aesthetics to a wider audience, this trend offers cost-friendly luxury options.
2. Direct-to-consumer Bridalwear - DTC models in bridalwear simplify shopping experiences and provide high-quality options at accessible prices.
3. Collaborative Designer Collections - Collaborations between high-profile designers and everyday brands democratize luxury fashion.
Industry Implications
1. Bridal Fashion - The bridal fashion industry sees a shift towards inclusivity with premium styles offered at budget-friendly prices.
2. E-commerce - E-commerce platforms for wedding attire expand consumer access to designer-quality dresses at reasonable costs.
3. Luxury Fashion - Luxury fashion integrates with mass markets, making branded high-fashion items attainable for mainstream consumers.