Immunity-Boosting Chocolates

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Avida Health's Chocolate Balls to Strengthen Immune Health Amid COVID

To help address many health concerns amid the COVID-19 pandemic, Avida Health — a Singapore dietary supplement firm — announced the launch of a new chocolate ball designed to improve children's immunity. The new product is targetted at children between the ages of four and twelve and is formulated with several key bioactive such as probiotics, blackcurrant, and beta-glucan, among others.

The fungi-derived Beta-glucan is a specific ingredient (formulated by Avida Health) that has become renowned for its immune system benefits that "stimulates the macrophage to ingest harmful microorganisms that have entered the body from the outside environment." This key ingredient has been preserved using water and ethanol as the extraction solvent.
Trend Themes
1. Immunity-boosting Foods - Developing and promoting food products designed to enhance immune health and strengthen the body's defense against diseases like COVID-19.
2. Probiotic Supplements - Creating probiotic-based supplements that provide targeted benefits to specific age groups, such as children, by improving their immunity and overall health.
3. Functional Chocolate - Exploring the potential of incorporating beneficial ingredients, like probiotics and blackcurrant, into chocolate products to offer additional health benefits beyond traditional indulgence.
Industry Implications
1. Food and Beverage - The food and beverage industry can leverage consumer demand for immune-boosting products by developing innovative formulations that offer health benefits while still being enjoyable to consume.
2. Supplement Manufacturing - Supplement manufacturers can seize the opportunity by creating specialized products with specific target markets, such as children, that enhance immunity and provide convenient delivery formats.
3. Chocolate Industry - The chocolate industry can tap into the growing health-conscious consumer market by introducing functional chocolate products that contain beneficial ingredients and offer enhanced health benefits.

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