The Asphalt Jungle series takes advantage of a common concrete occurrence. City workers often have to cut holes into streets in order to study the quality of soil beneath such sections. Afterwards, these holes are left for someone else to take care of. Type-B, a creative agency based in Amsterdam and founded by Marc ter Horst, has decided to get to these potholes before other city workers do.
Once there, Type-B replants rather than repaves the concrete holes. Forgoing more cement for vibrant plant life instead, the Asphalt Jungle series was born. Simple and sweet, the sight of just one of these out of place plants will lift spirits and inspire smiles. The Asphalt Jungle series is an positive art installation that betters the city of Amsterdam.
Concrete Garden Installations
The Asphalt Jungle Series by Type-B Replants Rather than Repaves
Trend Themes
1. Concrete Garden Installations - Opportunity to transform urban spaces by integrating nature and greenery into concrete landscapes.
2. Reimagining Infrastructure - Opportunity to convert abandoned or unused spaces into creative art installations that enhance the urban environment.
3. Sustainable Urban Design - Opportunity to promote eco-friendly practices by incorporating green spaces and vegetation into city infrastructure.
Industry Implications
1. Creative Agencies - Opportunity for creative agencies to collaborate with cities and transform urban spaces through innovative art installations.
2. Landscaping - Opportunity for landscaping companies to integrate living plants and vegetation into urban landscapes and infrastructure.
3. Urban Planning - Opportunity for urban planners and architects to incorporate sustainable and aesthetic design principles by merging nature with concrete structures.