Bukalapak, an Indonesian e-commerce platform, has teamed up with Trans Retail Indonesia and Growtheum Capital Partners to launch AlloFresh, a new online grocery delivery platform offering customers three-hour and quick commerce delivery options.
Allofresh will support and reinforce Bukalapak’s leading all-in-one commerce platform by expanding its offerings and attracting new customers. As of now, the Allofresh app will be available for free on the App Store and Google Playstore. In addition, customers will have the option to order goods from the 'Click & Go' at TRANSMart stores.
"Establishing an omnichannel, offline-and-online experience for the customers is the solution. AlloFresh will be the only place to access Indonesia’s biggest range of branded and own-label products in just a few simple clicks," said Chairul Tanjung, Chairman CT Corp.
Indonesian Grocery Delivery Platforms
E-Commerce Giant Bukalapak Announces the Launch of Allofresh
Trend Themes
1. Online Grocery Delivery Platforms - Opportunity to expand offline-and-online experience through grocery delivery platforms.
2. Quick Commerce Delivery Options - Potential disruption with three-hour and quick commerce delivery options.
3. All-in-one Commerce Platform - Opportunity to expand all-in-one commerce platforms to include online grocery delivery.
Industry Implications
1. E-commerce - Opportunity to expand e-commerce platforms by developing online grocery delivery services.
2. Retail - Disruptive innovation opportunity with online grocery delivery options that could attract new customers.
3. Logistics - Potential to revolutionize logistics industry with three-hour and quick commerce delivery options for online grocery delivery platforms.