Starting today for Amazon Prime Day (July 11-12), Aeroplan is offering an exclusive deal. Aeroplan Members have the unique opportunity to earn 5X the points when shopping eligible Amazon categories through the Aeroplan eStore for Prime Day.
Throughout the event, Aeroplan and Status Members can enjoy additional rewards, such as earning 5X the points on eligible Amazon categories, including beauty, home improvement, major appliances, Echo devices, and more. TD Aeroplan Cardholders also receive an exclusive points bonus, earning an extra 5pts/$1 spent when using their TD Aeroplan card, making it a total of 10pts/$1 spent. Aeroplan Status Members can earn an extra 2pts/$1 spent on their eStore purchases just for being a Status Member.
Additionally, Amazon gift cards are on sale, where Aeroplan members can redeem and save up to 4,300 points on all Amazon gift cards at the eStore until July 16. Aeroplan members can join the Amazon eStore event on July 11-12, while non-Aeroplan members can enroll for free today to participate.
Loyalty Ecommerce Promotions
Aeroplan Members to Earn 5x the Points When Shopping on Prime Day
Trend Themes
1. Increased Loyalty Rewards - The opportunity to earn 5X the points on eligible Amazon categories creates a trend of increased loyalty rewards for loyal customers.
2. Collaborative Marketing Campaigns - The collaboration between Aeroplan and Amazon for Prime Day demonstrates the trend of collaborative marketing campaigns to attract and reward customers.
3. Digital Loyalty Programs - The offer of exclusive deals through the Aeroplan eStore highlights the trend of digital loyalty programs as a way to engage and retain customers.
Industry Implications
1. Ecommerce - The increased loyalty rewards offered through the Aeroplan eStore presents disruptive innovation opportunities for the ecommerce industry.
2. Credit Card - The exclusive points bonus for TD Aeroplan cardholders indicates disruptive innovation opportunities within the credit card industry.
3. Retail - The collaboration between Aeroplan and Amazon showcases disruptive innovation opportunities for the retail industry in terms of collaborative marketing campaigns and increased customer engagement.