The new 2013 collection from Acapulco Gold features a wide variety of urban-inspired hats including snapbacks and camp caps. The collection is definitely military-inspired in certain respects, displaying camouflage prints on several pieces. The camp caps, on the other hand, are more casual and employ a patriotic American color scheme with red, white and blue proudly displayed on the loose-fitting cap's body.
In true Acapulco Gold style, the majority of the hats in the collection are strongly hip-hop-inspired. With a neon logo splashed across the caps' fronts, disrupting the otherwise all-black piece, these hats are perfectly representative of hip-hop culture.
Possibly the most memorable hat is the most vulgar, displaying a four leaf clover with the words "Lucky f***" arching above it. This hat included, the entire collection is fun while maintaining a grungy look perfect for any urban street wear ensemble.
Sporty Streetwise Headwear
The New Acapulco Gold Collection Caps are Luxuriously Urban
Trend Themes
1. Urban-inspired Hats - Disruptive innovation opportunities for customization and personalization of urban-inspired hats.
2. Camouflage Prints - Disruptive innovation opportunities for integrating camouflage prints into different fashion accessories and products.
3. Hip-hop-inspired Fashion - Disruptive innovation opportunities for creating fashion items that embrace hip-hop culture and appeal to a wide audience.
Industry Implications
1. Streetwear Fashion - Disruptive innovation opportunities for streetwear fashion brands to explore urban-inspired hat collections.
2. Fashion Accessories - Disruptive innovation opportunities for fashion accessory brands to experiment with camouflage prints in their products.
3. Music and Entertainment Merchandise - Disruptive innovation opportunities for music and entertainment merchandise companies to create hip-hop-inspired fashion items for fans.
