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Insights

Functional Wellness Shots

Ryde: Brings Science-Backed Wellbeing Supplements to Amazon and Retail

Ryde:, the global wellbeing brand challenging conventional wellness culture, has expanded its availability by launching its popular 2oz supplement shots on Amazon while simultaneously establishing... MORE

Crispy Pickle-Topped Pizzas

The California Pizza Kitchen Dill Pickle Pizza is Arriving at Target

The California Pizza Kitchen Dill Pickle Pizza is a new creation from the brand for the consumer packaged goods market that's making its debut at Target locations this month for shoppers to pick... MORE

Future-Focused Big Box Retailers

The Walmart 'Store Of The Future' is Located in Cypress, Texas

This Walmart 'Store Of The Future' has been opened by the brand in Cypress, Texas as a store model of how we could expect to see the brand pivot with its retail design going forward. The location... MORE

Textural Veggie-Rich Burger Patties

Actual Veggies Burgers are Introducing Three New Products

The Actual Veggies burgers are headed to the refrigerated section at Whole Foods Market as a series of plant-based burger options perfect for helping consumers to enjoy an alternative to meat... MORE

Curry-Flavored Snack Chips

Lay's Thai-Style Red Curry Offers a Taste of Thai Cuisine

Lay's Thai-Style Red Curry potato chips are one of the brand's latest snack product releases that are crafted with the authentic flavor of Thai cuisine in the spotlight. The snack chips are a... MORE

Eczema Skincare Campaigns

The Cetaphil 'From Scratch to Soothe' Campaign Stars Nara Smith

The Cetaphil 'From Scratch to Soothe' campaign is being launched by the brand with the help of model and content creator Nara Smith as a way to help offer support for those with eczema and build... MORE

Balanced Noise-Masking Sound Machines

The 'Nocturne' Sound Machine Doesn't Have an App or Fees

The 'Nocturne' sound machine is the latest equipment solution engineered with the existing models on the market to help strike a balance between being too simple and too complicated. The sound... MORE

Oversized Floating Water Hammocks

The Bote Hangout 15 Offers Space for Around 12 Adults

The Bote Hangout 15 is the brand's latest creation that builds on its success with previous floating water hammocks and offers consumers a decidedly larger option for their aquatic summertime... MORE

Adaptive Cafe-Quality Espresso Makers

The Fellow Espresso Series 1 is Chic and Simple to Use

The Fellow Espresso Series 1 espresso maker is the brand's first foray into the espresso machine category that builds on its success when it comes to brewers, grinders, kettles, scales and more.... MORE

Interactive AI-Powered Retail Kiosks

Skechers and We Are Social Singapore Launched the Luna Kiosk

Skechers and We Are Social Singapore have announced a new partnership that will see the performance footwear brand and the creative agency offering access to the Luna kiosk. The artificial... MORE

Data Trends by Trend Hunter AI

Sensory Retail

Immersive slime experiences transform play into multi-location experiential retail

Trend - What began as an online DIY phenomenon during the pandemic has evolved into a thriving sensory retail industry. Businesses like The Sloomoo Institute are expanding beyond digital spaces to create immersive in-person experiences centered around slime play, with physical locations in multiple cities and plans for global expansion.

Insight - Young consumers increasingly seek tactile experiences that complement their digital lives. Having grown up with online sensory content, Gen Z craves physical spaces that turn virtual trends into hands-on play. By employing young creators discovered online, these businesses create authentic community spaces that transform simple sensory play into premium experiential retail.

Workshop Question - How could your brand create multi-sensory experiences that bridge digital trends with physical interaction?

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