The Zero Gravity Cushions Put the Body in Optimal Alignment
Michael Hemsworth — August 19, 2021 — Lifestyle
References: kickstarter & thegadgetflow
The average consumer spends around 12-hours sitting throughout the day which can contribute towards bad posture and premature fatigue as a result, so the Zero Gravity Cushions are intended to help offer a health-focused solution. The cushions come in the form of the Seat Cushion and the Back Cushion, which work together to put the body in the optimal form when seated. This will enable a range of issues to be potentially corrected or avoided including chronic neck and back pain.
The Zero Gravity Cushions will help to slightly elevate the hips and open up the chest, which helps contribute towards an alleviation of common ailments being experienced by a growing number of professionals working from home.
The Zero Gravity Cushions will help to slightly elevate the hips and open up the chest, which helps contribute towards an alleviation of common ailments being experienced by a growing number of professionals working from home.
Trend Themes
1. Posture Correcting Cushions - The trend of utilizing cushions for posture correction can create opportunities for companies to innovate new products that enhance this type of technology.
2. Health-focused Solutions - The trend towards health and comfort in desk applications presents opportunities for companies to design products that complement these trends, ultimately improving overall employee health and well-being.
3. Ergonomic Office Furniture - The trend towards ergonomic furniture promotes a focus on employee comfort and well-being, creating an opportunity for companies to innovate products designed to improve work productivity and employee health.
Industry Implications
1. Furniture - Furniture companies can invest in research and development for ergonomic products that aim to correct posture and improve comfort levels for users.
2. Office Supplies - Office supply companies can focus on improving health and comfort for employees by offering products like posture-correcting cushions and chairs to maximize productivity and long-term health benefits.
3. Health and Wellness - Health and wellness companies can explore opportunities to create products that promote healthy behavior and posture in desk-bound activities.
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