The Zara TRF 2012 Spring Collection is Edgy Yet Polished
Sophia Pelka — April 4, 2012 — Fashion
References: zara & juicy.mashkulture.net
The Zara TRF 2012 Spring collection is feminine and sartorial, but rocks a super edgy vibe. The series features a line of distressed graphic tees and favors leather detailing. Also included is a line of must-have bottoms. With white fringed looks, aquamarine acid wash and Bermuda-like, cuffed, dipped styles, the Zara TRF 2012 line brings shorts into the spotlight. Frocks are light and romantic, with 1920s detailing and rebellious attitude.
The Zara TRF 2012 collection also offers a series of drool-worthy jackets. A leather biker piece is tailored perfectly, with dual zipper detailing and courtesy buttons. A green canvas jacket is detailed with leather sleeves and subtle ruching. Other memorable pieces include an ornately patterned button up, with denim cuffs and collar and a chiffon-sleeved denim shirt.
The Zara TRF 2012 collection also offers a series of drool-worthy jackets. A leather biker piece is tailored perfectly, with dual zipper detailing and courtesy buttons. A green canvas jacket is detailed with leather sleeves and subtle ruching. Other memorable pieces include an ornately patterned button up, with denim cuffs and collar and a chiffon-sleeved denim shirt.
Trend Themes
1. Edgy Femininity - Fashion that blends traditionally feminine elements with edgy, rebellious details offers opportunities for disruptive innovation in the fashion industry.
2. Distressed Basics - The popularity of distressed graphic tees, denim, and leather in the Zara TRF 2012 Spring collection suggests that offering unique and customized variations of these basics could disrupt the traditional retail market.
3. Romantic Rebellion - The juxtaposition of romantic 1920s-inspired frocks with edgy leather and distressed details creates a trend of 'romantic rebellion,' which could fuel innovative fashion designs and marketing.
Industry Implications
1. Fashion - The Zara TRF 2012 Spring collection represents a trend toward edgy, feminine fashion that could disrupt traditional retail clothing markets.
2. Retail - Offering customized and unique variations of distressed graphic tees, denim, and leather basic pieces could disrupt the traditional retail market.
3. Marketing - The trend of 'romantic rebellion' in fashion design could inspire new approaches to marketing fashion products and appealing to consumers.
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