The Ykiki Copenhagen FW11 Catalog is Colorfully Nostalgic
Meghan Young — August 13, 2011 — Fashion
The Ykiki Copenhagen FW11 lookbook isn't the first fashion catalog to be shot in an amusement park, but I really haven't seen this carnival theme portrayed so realistically creepy. In place of screaming children and working carnies, Ykiki Copenhagen models are seen roaming around the streets of this amusement park, making them their own big fashion runway. This gives the entire lookbook a quiet, deserted vibe.
Photographed by Kristian Boserup, the Ykiki Copenhagen FW11 lookbook reflects this quiet quality with simple attire that is nevertheless incredibly stylish. Filled with heavy knits, coats and more, the Ykiki Copenhagen FW11 collection has a workwear appeal that is perfect for the colder months. Suitable for just about any man's style, these pieces will fit easily into any wardrobe.
Photographed by Kristian Boserup, the Ykiki Copenhagen FW11 lookbook reflects this quiet quality with simple attire that is nevertheless incredibly stylish. Filled with heavy knits, coats and more, the Ykiki Copenhagen FW11 collection has a workwear appeal that is perfect for the colder months. Suitable for just about any man's style, these pieces will fit easily into any wardrobe.
Trend Themes
1. Amusement Park Fashion - Opportunity for fashion brands to shoot lookbooks in unique and visually captivating locations such as amusement parks.
2. Nostalgic Aesthetics - Growing demand for fashion collections and visuals that evoke a sense of nostalgia and reminiscence.
3. Deserted Runways - Emerging trend of using unconventional settings, such as deserted amusement parks, to create a unique and immersive fashion experience.
Industry Implications
1. Fashion - Fashion brands can leverage amusement parks as a backdrop for lookbooks and campaigns to create brand differentiation and drive consumer engagement.
2. Photography - Photographers specializing in fashion and lookbook photography can explore amusement park settings to create visually captivating and storytelling visuals.
3. Fashion Retail - Fashion retailers can incorporate nostalgic aesthetics and deserted runway themes in their store displays and visual merchandising to enhance brand storytelling and create memorable shopping experiences.
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