The YesPleaseMore Pop-Up Store in Colorado Supports Local Creativity
Amanda Chang — December 18, 2010 — Business
References: 15minutes.info & notcot.org
The YesPleaseMore pop-up store has recently been started in order to support the local talent and creativity of Colorado designs. Showcasing over 74 local designers, the YesPleaseMore program is definitely a successful campaign.
Done in partnership with Create Denver, the Art Institute of Colorado and the Denver Pavilions, the YesPleaseMore program is now into its third iteration. See the creativity blossom in the featured gallery.
Implications - Though the Internet has made global communication easier, local communities are still important to the quality of one's life and smooth day-to-day function. Thus, community-specific initiatives are making a comeback, with activities and organizations that will give any big fish in a small pond the courage to take advantage of larger-scale opportunities that may come their way.
Done in partnership with Create Denver, the Art Institute of Colorado and the Denver Pavilions, the YesPleaseMore program is now into its third iteration. See the creativity blossom in the featured gallery.
Implications - Though the Internet has made global communication easier, local communities are still important to the quality of one's life and smooth day-to-day function. Thus, community-specific initiatives are making a comeback, with activities and organizations that will give any big fish in a small pond the courage to take advantage of larger-scale opportunities that may come their way.
Trend Themes
1. Supporting Local Creativity - Businesses can capitalize on the trend of supporting local talent and creativity by initiating programs like YesPleaseMore pop-up store and partnering with local organizations.
2. Pop-up Stores - The trend of pop-up stores provides an opportunity for businesses to experiment with new product lines and marketing strategies without committing a large investment.
3. Community-specific Initiatives - The trend of community-specific initiatives offers businesses the opportunity to contribute to the quality of life in local communities while building brand awareness and loyalty.
Industry Implications
1. Retail Industry - Pop-up stores are an innovative solution for retailers to explore new markets and experiment with new product lines without investing a large amount of resources.
2. Design Industry - Initiatives like YesPleaseMore pop-up store provide opportunities for designers to showcase their work and connect with potential clients and customers.
3. Local Business Community - Community-specific initiatives like YesPleaseMore pop-up store have the potential to create a sense of camaraderie among local businesses while nurturing and supporting the talent and creativity of local designers.
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