Year of Ours Recently Launched a Timeless Tennis Collection
Grace Mahas — June 2, 2022 — Fashion
References: yearofours
Year Of Ours, the popular activewear brand beloved by consumers and celebrities alike, recently expanded its portfolio with the introduction of the new Tennis collection. The brand is a female-created and led activewear and lifestyle company that's based in Los Angeles, CA. The clothing focuses on fit, performance, and contemporary design and its newest collection features a high-quality lightweight and buttery material.
The Year of Ours Tennis collection includes the Racer Tennis Dress, Gabriella Tank, Gabriella Skort, Ballet Bralette, and Tennis Short. The new series boasts nostalgic neutral with trendy pieces for an elegant aesthetic that can be worn both on and off the court. The entire series is available to purchase online in various colorways including white, black, and heathered gray.
The Year of Ours Tennis collection includes the Racer Tennis Dress, Gabriella Tank, Gabriella Skort, Ballet Bralette, and Tennis Short. The new series boasts nostalgic neutral with trendy pieces for an elegant aesthetic that can be worn both on and off the court. The entire series is available to purchase online in various colorways including white, black, and heathered gray.
Trend Themes
1. Timeless Activewear Collections - Opportunity to create collections that merge both nostalgia and contemporaneity for a sophisticated look.
2. Sport-specific Clothing Lines - Opportunity to specialize in a particular sport with unique sportswear designs and materials.
3. Female-led Activewear Companies - Opportunity to focus on clothing that prioritizes fit, comfort, and performance for women athletes.
Industry Implications
1. Sportswear and Activewear Manufacturing - Focuses on manufacturing sportswear with novel materials and styles that are women-centric and technologically advanced.
2. E-commerce Platforms - Facilitating online sales of sportswear that promotes a perfect blend of nostalgia and contemporaneity.
3. Tennis Apparel Market - Develops innovative sportswear designs and materials focusing solely on tennis that are both performance-oriented and fashion-forward.
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