Salomon Joins Better Gift Shop on a XAPro 3D Mid GTX Shoe
References: bettergiftshop & hypebeast
Better Gift Shop works in collaboration with Salomon Advanced on a new iteration of the XAPro 3D Mid GTX shoe for the season. It has a weatherized construction to withstand the conditions of Winter and has a hybrid look that fuses elements of both a sneaker and a boot together. The colorway highlights tones of tan and brown for a neutral palette complete with contrasting touches of yellow for a pop of color.
It is coated with GORE-TEX materials and the panels are detailed with Salomon branding. It rests on top of an Energy Cell midsole base foundation and has an EVA foam unit to absorb shock. Oliver Catahan, Co-Owner of Better Gift Shop states that “The more you wear this boot, the more you realize that you need fewer footwear options, adding to our sustainability efforts by encouraging less consumption.”
Image Credit: Ben Rayner, hypebeast, bettergiftshop
It is coated with GORE-TEX materials and the panels are detailed with Salomon branding. It rests on top of an Energy Cell midsole base foundation and has an EVA foam unit to absorb shock. Oliver Catahan, Co-Owner of Better Gift Shop states that “The more you wear this boot, the more you realize that you need fewer footwear options, adding to our sustainability efforts by encouraging less consumption.”
Image Credit: Ben Rayner, hypebeast, bettergiftshop
Trend Themes
1. Weatherized Footwear - There is an opportunity for brands to innovate in the area of weatherized footwear, particularly for cold weather conditions.
2. Hybrid Shoe-boots - Combining elements of both sneakers and boots create a unique shoe option for consumers seeking practical yet stylish footwear.
3. Sustainable Footwear - Promoting less consumption through durable and versatile footwear options presents an opportunity for sustainable innovation in the industry.
Industry Implications
1. Footwear - The footwear industry could explore innovative techniques and materials for weatherproof, hybrid footwear options that prioritize sustainability efforts.
2. Outdoor Gear - The outdoor gear industry could partner with footwear brands to create functional and stylish footwear options for outdoor enthusiasts and adventurers.
3. Fashion - Sneaker and boot trends could inspire fashion brands to create hybrid shoe options that cater to both style and practicality, particularly for the colder months.
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