Japan's Koei Makes Displays Unique with Artificial Waterways
Ashley Wall — December 16, 2010 — Art & Design
References: koeiaquatec.co.jp & youtube
If you are thinking of a unique way to propose or simply want to display a message, check out the Koei man-made waterfalls.
Koei is one of Japan's leading companies in artificial waterways. Its design utilizes letters, objects, numbers and more. The possibilities are endless as Koei can make anything come out of the waterfall. Not just limited to waterfalls, Koei also creates stunning rivers, ponds and fountains that can be displayed all over the world, and which can be coordinated with lighting and sound systems. The company even created a burning water/fire torch!
Koei is one of Japan's leading companies in artificial waterways. Its design utilizes letters, objects, numbers and more. The possibilities are endless as Koei can make anything come out of the waterfall. Not just limited to waterfalls, Koei also creates stunning rivers, ponds and fountains that can be displayed all over the world, and which can be coordinated with lighting and sound systems. The company even created a burning water/fire torch!
Trend Themes
1. Artificial Waterways Displays - Creating unique displays using artificial waterways and lighting systems presents opportunities for innovation in experiential marketing.
2. Custom Waterfall Designs - Designing custom waterfalls that display objects and messages presents opportunities for innovation in event planning and advertising.
3. Interactive Water Features - Incorporating interactive elements with water features, including lighting and sound, presents opportunities for innovation in theme parks and public spaces.
Industry Implications
1. Experiential Marketing - Utilizing Koei's artificial waterways to create unique displays in experiential marketing can be a disruptive innovation opportunity.
2. Event Planning - Designing custom waterfalls for events presents an opportunity for disruptive innovation in event planning and advertising.
3. Theme Parks - Incorporating interactive water features with lighting and sound in theme parks presents an opportunity for disruptive innovation.
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