The L'Oréal Paris Elvie 8 Second Wonder Water Adds Smoothness & Shine
Laura McQuarrie — December 2, 2019 — Fashion
References: lorealparisusa & allure
The L'Oréal Paris Elvive 8 Second Wonder Water Hair Transforming Lamellar Rinse-Out is a new product that can be used on wet hair to instantly add smoothness and shine, creating hair that looks healthier in under a minute. The fast-acting premium haircare product promises "eight seconds to silkier, shinier, healthier-looking hair" and sets itself apart from other rinse-out hair treatments thanks to its liquid formula. After shampooing as usual, the brand recommends massaging the product into hair for just eight seconds before rinsing it out and continuing with a regular conditioning routine.
This new hair treatment from L'Oréal Paris joins a growing number of beauty products that promise results in less than a minute, offering effortless ways for consumers to quickly target concerns as part of a daily or weekly self-care routine.
Image Credit: L'Oréal Paris
This new hair treatment from L'Oréal Paris joins a growing number of beauty products that promise results in less than a minute, offering effortless ways for consumers to quickly target concerns as part of a daily or weekly self-care routine.
Image Credit: L'Oréal Paris
Trend Themes
1. Instant Beauty Products - The rising popularity of beauty products that promise quick results provides opportunities for disruptive innovation in the cosmetics industry.
2. Fast-acting Haircare - The development of hair treatments that provide immediate results in under a minute opens doors for disruptive innovation in the haircare industry.
3. Effortless Self-care - The demand for self-care products that require minimal time and effort presents opportunities for disruptive innovation in the wellness industry.
Industry Implications
1. Cosmetics - The emergence of instant beauty products creates disruptive innovation opportunities within the cosmetics industry.
2. Haircare - The introduction of fast-acting hair treatments presents disruptive innovation opportunities within the haircare industry.
3. Wellness - The trend towards effortless self-care products offers disruptive innovation opportunities within the wellness industry.
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