Female Wingmen (For Hire) Help You Hook-Up
Chris Skleryk — February 24, 2007 — Naughty
References: icebreakerdating
'Ice Breakers Dating' is an online dating company whose goal is to get you the women you want. They accomplish this unfathomable goal by hooking you up with your very own special helpers, Wing girls. What are Wing Girls? Well being that they make a guy more desired, approachable, feel less threatened by and validate you to other women they are…pretty much every guys dream. With locations in LA, Chicago, Vancouver, Montreal, Toronto and Raleigh it won’t be hard to get that girl you have been eyeing all night but won’t give you the time of day. As well they have a 75% success rate in hooking you up, and if within 25 minutes you’re not really feeling it you get your money back, and at $150 it better be worth it. Oh and for you ladies who think you are Wing Girl material Ice Breakers is offering up jobs, because how cool would professional Wing Girl look on a business card?
Trend Themes
1. Professional Wingmen - The rise of professional wingmen services presents an opportunity to create disruptive dating apps that leverage on the services of these professionals to hook up users.
2. Gender-specific Relationship Services - In an industry where dating apps are usually gender-neutral, creating gender-specific relationship services could prove disruptive and could dominate the industry by providing a more focused experience for their users.
3. Validation-based Services - There's an opportunity to build a validation-based service that provides users with the validation they need to feel confident when attempting to start a romantic relationship with someone they are interested in.
Industry Implications
1. Dating Services Industry - The rise of professional wingmen services offers an opportunity for startups to enter into the dating services industry and create a disruptive service.
2. Recruitment Services Industry - Recruitment agencies could leverage on the idea of professional wingmen by providing a service where clients can hire wingmen/women to help them ace interviews and secure job offers.
3. Personal Branding Services Industry - Personal branding services could incorporate professional wingmen/women to help clients navigate the dating scene and establish a strong personal brand that resonates with potential partners.
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