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Deal Hacking Fashion Apps

Clean the Sky - Positive Eco Trends & Breakthroughs

WindowShopper by Ryan Ghods Takes Inspiration from Tinder

— May 8, 2014 — Tech
WindowShopper was created by Ryan Ghods in an all-weekend coding marathon. The app takes inspiration from Tinder, showing one item at a time which is then liked or disliked. By keeping track of this data, users are then filtered products more suited to their tastes.

The app is ideal for anyone who loves finding a deal on fashion. Simply move the bar to filter the items according to what percentage off you're looking for, and the system will pull deals from various websites. Not only can you then find new items on a daily basis, but you can also buy certain fashionable pieces for half off the regular price. Ryan was inspired by the fact that so many fashion sites showed off products in a grid-like fashion, and aimed to make a product that was easy to use, and focused people's attention on one item at a time.
Trend Themes
1. Personalized Shopping - WindowShopper's filtering system allows users to discover products more suited to their tastes, creating a personalized shopping experience.
2. Deal-focused Apps - WindowShopper's focus on finding deals on fashion items meets the growing demand for apps that help users save money on their fashion purchases.
3. Simplified Product Discovery - WindowShopper's design, which presents one item at a time, disrupts the traditional grid-like fashion product display, offering a simplified and attention-focused browsing experience.
Industry Implications
1. E-commerce - WindowShopper's personalized shopping experience and deal-focused features provide disruptive innovation opportunities in the e-commerce industry.
2. Fashion Retail - WindowShopper's ability to filter and showcase fashion items in a simplified manner creates opportunities for disruptive innovation in how fashion retailers present and sell their products.
3. Mobile App Development - WindowShopper's unique concept of presenting one item at a time and its user-friendly design opens up opportunities for disruptive innovation in mobile app development, particularly in the shopping and fashion sectors.
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