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60s Icon-Inspired Eyewear

Clean the Sky - Positive Eco Trends & Breakthroughs

These Wildfox Sunglasses Channel Twiggy's Unforgettable Style

— August 26, 2015 — Pop Culture
Legendary 60s model Twiggy had a unique sense of style that the world has not forgotten, and these Wildfox sunglasses let style influences of this generation capture that timeless elegance.

These Wildfox sunglasses are handmade with Italian acetate and provide UVA and UVB protection. They also feature a five-barrel French comotec hinge.

Inspired by the two-tone shades that the supermodel sported, the Twiggy Wildfox sunglasses come in color combinations like black and white, black and tortoise shell, as well as in tie dye patterns and subdued ombre designs in a variety of colors from rose to navy. The large, round frames channel the fashion of the 60s: extreme and experimental in shape and style, without sacrificing elegance. They've been spotted this summer on such modern icons as Cara Delevingne.
Trend Themes
1. 60s-inspired Sunglasses - The trend for 60s-inspired sunglasses is not slowing down, and brands should continue to evolve and innovate in their designs.
2. Handmade Eyewear - As consumers seek out unique and high-quality products, the handmade eyewear trend offers a disruptive opportunity for brands to differentiate themselves and offer a personalized experience.
3. Colorful Ombre Designs - The colorful ombre designs on the Twiggy Wildfox sunglasses show a trend towards playful and bold color combinations, which could be a disruptive innovation opportunity for brands looking to make their products stand out on shelves.
Industry Implications
1. Fashion - The fashion industry can capitalize on the 60s-inspired sunglasses trend by creating their own unique styles, while also incorporating modern technologies and materials to set themselves apart.
2. Eyewear - The eyewear industry should focus on advancing handmade techniques and technologies, and using unique combinations of materials to create personalized products and drive innovation.
3. Accessories - As the trend for bold and colorful eyewear increases, the accessories industry should explore creating other products in similar styles and colors to allow consumers to complete their looks with matching items.
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