Wendy Van Santen Created an Odd Collection of Average Items
Sarah St.Jules — August 23, 2013 — Art & Design
References: wendyvansanten & trendland
Wendy Van Santen has been able to transform average objects into a beautiful, cohesive photography collection.
This series has a surrealist vibe to it, where objects that shouldn't be together are, and there is a confusion that takes place when viewing the pictures. The backdrops are a mix of pastel and bright colors, and some look like studio space whereas other have been created.
The subjects of her pictures are a mixture of items that most of us see everyday. She uses food, cutlery, paper and clothes. Van Santen then combines the objects into situations they would never normally encounter. She also makes beautiful scenery inspired pieces out of vegetables and empty containers.
Wendy Van Santen has been able to trick your mind with her photos, and she has been able to transform average objects into something spectacular.
This series has a surrealist vibe to it, where objects that shouldn't be together are, and there is a confusion that takes place when viewing the pictures. The backdrops are a mix of pastel and bright colors, and some look like studio space whereas other have been created.
The subjects of her pictures are a mixture of items that most of us see everyday. She uses food, cutlery, paper and clothes. Van Santen then combines the objects into situations they would never normally encounter. She also makes beautiful scenery inspired pieces out of vegetables and empty containers.
Wendy Van Santen has been able to trick your mind with her photos, and she has been able to transform average objects into something spectacular.
Trend Themes
1. Surrealist Photography - Opportunity for disruptive innovation: Develop an AI image recognition platform for artists to identify surrealistic elements and suggest composition improvements.
2. Reinterpreting Everyday Objects - Opportunity for disruptive innovation: Create a product design platform that turns consumer's everyday objects into a cohesive and aesthetically pleasing collection.
3. Food and Object Art - Opportunity for disruptive innovation: Develop a digital platform that allows food and object art to be shared and sold in an artist's community marketplace.
Industry Implications
1. Photography - Opportunity for disruptive innovation: Use AI algorithms to improve photo composition and suggest improvements in post-processing.
2. Product Design - Opportunity for disruptive innovation: Create a marketplace that turns any collected items into a curated collection of household objects.
3. Digital Art - Opportunity for disruptive innovation: Develop a research program that explores the potential of food and object art in a digital context.
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