The EnGAYged Wedding Directory Caters to Same Sex Couples
References: engaygedweddings & mashable
With the rise of legalized same sex marriages, services like EnGAYged offer couples the chance to use a wedding directory specific to their needs. The EnGAYged directory caters to the LGBT community by offering them a place where they can search for wedding planners, tips, events and information.
Rather than following a traditional wedding directory format, EnGAYged operates more so as a social forum for anyone in the LGBT community to participate in. The site offers a wide variety of links to photographers, venues and services with the site's guarantee that "every wedding vendor on this website has been personally interviewed by the owners of EnGAYged Weddings, and each wedding business is guaranteed to be either LGBT friendly, operated or owned." This is a great platform for same sex couples to use to plan their nuptials.
Rather than following a traditional wedding directory format, EnGAYged operates more so as a social forum for anyone in the LGBT community to participate in. The site offers a wide variety of links to photographers, venues and services with the site's guarantee that "every wedding vendor on this website has been personally interviewed by the owners of EnGAYged Weddings, and each wedding business is guaranteed to be either LGBT friendly, operated or owned." This is a great platform for same sex couples to use to plan their nuptials.
Trend Themes
1. Rise of LGBT Wedding Services - Opportunity for businesses to cater specifically to the needs of same-sex couples planning their weddings.
2. Social Forum Wedding Directories - Disruptive innovation opportunity for wedding directories to operate as social forums for community participation.
3. Guaranteed LGBT Friendly Wedding Vendors - Opportunity to provide a platform that guarantees LGBT-friendly wedding vendors for same-sex couples.
Industry Implications
1. Wedding Services - Businesses operating in the wedding services industry can tap into the growing market of same-sex weddings.
2. Online Wedding Directories - Disruptive innovation opportunity for online wedding directories to create social forum platforms for community participation
3. Wedding Vendor Services - Opportunity for wedding vendor services to differentiate themselves by guaranteeing LGBT-friendly services for same-sex couples.
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