The Waterproof MP3 Player by Sony Debuts at CES 2013
Jonathon Brown — January 13, 2013 — Tech
Another new product to come out of the Consumers Electronics Show 2013 in Las Vegas is this waterproof MP3 player from Sony.
The NWZ-W27 (which no one will call it) is a fully waterproof Sony Walkman MP3 Player designed to be fully functional even while swimming. This is as much a performance product as it is a cool electronics gadget. The player has 4GB of internal memory and can play for up to eight hours on a full battery. There is also a quick charge function that takes three minutes and gives a fully dead battery an hour of playtime.
Debuted at CES 2013, this waterproof MP3 player would be perfect for swimmers or those who aren't afraid to run in the rain.
The NWZ-W27 (which no one will call it) is a fully waterproof Sony Walkman MP3 Player designed to be fully functional even while swimming. This is as much a performance product as it is a cool electronics gadget. The player has 4GB of internal memory and can play for up to eight hours on a full battery. There is also a quick charge function that takes three minutes and gives a fully dead battery an hour of playtime.
Debuted at CES 2013, this waterproof MP3 player would be perfect for swimmers or those who aren't afraid to run in the rain.
Trend Themes
1. Waterproof Technology - The development of waterproof MP3 players presents opportunities for integrating waterproof technology into a wide range of consumer electronics.
2. Athlete-focused Electronics - The popularity of waterproof MP3 players showcases a growing demand for electronics specifically designed for athletic activities.
3. Convenience in Extreme Environments - The emergence of waterproof MP3 players highlights the need for convenient, durable, and functional electronics in extreme environments.
Industry Implications
1. Consumer Electronics - The consumer electronics industry can capitalize on the demand for waterproof MP3 players by developing similar products with added features and functionalities.
2. Sports and Fitness - The sports and fitness industry can leverage the popularity of waterproof MP3 players by integrating them into workout equipment or developing wearable gadgets specifically for athletes.
3. Outdoor Recreation - The outdoor recreation industry can tap into the convenience and durability of waterproof MP3 players by incorporating them into camping, hiking, and water sports equipment.
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