This Sleek Performance Watch is Designed for Swimmers
Vasiliki Marapas — April 17, 2015 — Lifestyle
References: swimmo & kickstarter
The Swimmo is a specially designed performance watch for swimmers that is currently seeking funding via a Kickstarter campaign.
The watch is not only able to track users' heart rate, calories, pace and distance, it is also designed to offer personalized "coaching" by vibrating when it's time for the user to pick up or slow down the pace. The Swimmo can also be paired with an accompanying app that takes this coaching aspect one step further, analyzing the collected data to formulate corresponding, custom training.
Other features of this swimming sportwatch include gesture and touchscreen technology that allows users to operate the device either by rotating their wrist or tapping the display, as well as the option to share their results with their social media or fitness networks. And of course, the OLED color screen is fully adapted to work while fully submerged under water.
The watch is not only able to track users' heart rate, calories, pace and distance, it is also designed to offer personalized "coaching" by vibrating when it's time for the user to pick up or slow down the pace. The Swimmo can also be paired with an accompanying app that takes this coaching aspect one step further, analyzing the collected data to formulate corresponding, custom training.
Other features of this swimming sportwatch include gesture and touchscreen technology that allows users to operate the device either by rotating their wrist or tapping the display, as well as the option to share their results with their social media or fitness networks. And of course, the OLED color screen is fully adapted to work while fully submerged under water.
Trend Themes
1. Smart Performance Watches - The Swimmo sets a new standard for performance watches by incorporating personalized coaching features and gesture and touchscreen technology.
2. Wearable Fitness Technology - The Swimmo exemplifies the growing trend of wearable fitness technology that tracks and analyzes user data to provide personalized training plans.
3. Social Fitness Sharing - The Swimmo allows users to easily share their swimming results with their social media or fitness networks, showcasing the trend of social fitness sharing.
Industry Implications
1. Sports Technology - The Swimmo is at the forefront of disrupting the sports technology industry by introducing a performance watch specifically designed for swimmers.
2. Fitness Wearables - The Swimmo highlights the potential for disruptive innovation in the fitness wearables industry through its advanced features and personalized coaching capabilities.
3. Health and Wellness Apps - The Swimmo's accompanying app demonstrates the disruptive innovation opportunities in the health and wellness apps industry by providing customized training programs based on collected data.
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