Waste Studio Makes Totes from Recycled Advertising Banners
Ellen Smith — June 27, 2017 — Eco
References: waste.studio & dezeen
Waste Studio, a fashion line that views waste as a valuable resource is reflective of the future of eco-fashion. To combat the Beirut trash crisis, which saw a dramatic increase in public garbage pile-up inspired the designers to design an aesthetically pleasing, environmentally responsible tote bag that would accessorize sustainable living.
These eco-friendly bags were made from recycled advertising banners each containing unique patterns and impressions. Each handmade bag is unlike the other, resulting in a product that's individualistic and stylish. The Waste Studio bags come in several styles that include hand-held purses, over the shoulder totes, pocketed wallets and backpacks.
A surge in environmental consciousness has created space for businesses to flourish through developing products that are reflective of the consumers values both through action and aesthetics.
These eco-friendly bags were made from recycled advertising banners each containing unique patterns and impressions. Each handmade bag is unlike the other, resulting in a product that's individualistic and stylish. The Waste Studio bags come in several styles that include hand-held purses, over the shoulder totes, pocketed wallets and backpacks.
A surge in environmental consciousness has created space for businesses to flourish through developing products that are reflective of the consumers values both through action and aesthetics.
Trend Themes
1. Eco-fashion - Disruptive innovation opportunity: Develop sustainable and aesthetically pleasing fashion products made from recycled materials.
2. Individualistic Design - Disruptive innovation opportunity: Create unique and personalized products that cater to the individual preferences of eco-conscious consumers.
3. Environmental Consciousness - Disruptive innovation opportunity: Capitalize on the growing demand for environmentally responsible products by developing innovative solutions that align with consumer values.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Introduce eco-friendly materials and manufacturing processes in the fashion industry to promote sustainability.
2. Advertising - Disruptive innovation opportunity: Repurpose advertising banners into eco-friendly products, contributing to the circular economy and reducing waste.
3. Accessories - Disruptive innovation opportunity: Design fashionable and functional eco-friendly accessories, such as wallets and backpacks, made from recycled materials.
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