Waldo Pancake Items are Infused With Brit Humor
Milla Kiss — January 23, 2012 — Art & Design
References: flickr & kingdomofstyle.typepad
British designer, illustrator and copywriter Jim Smith added to his sarcastic line of Waldo Pancake journals this year. The Waldo Pancake range offers a brilliant sarcastic tone of voice to be distributed amongst your friends, colleagues and loved ones. There are hilarious coasters, trays, bookmarks and much more.
One chuckle-worthy gift bag states, "Might be empty," while another says, "Hi, I'm Darren and I'll be your gift bag for this present." For Internet-obsessed people, one bookmark reads, "Why aren't you on the Internet?" Lastly, for those that entertain, there is a serving tray with the words "Tray bien" written in bold -- word play at its best.
One chuckle-worthy gift bag states, "Might be empty," while another says, "Hi, I'm Darren and I'll be your gift bag for this present." For Internet-obsessed people, one bookmark reads, "Why aren't you on the Internet?" Lastly, for those that entertain, there is a serving tray with the words "Tray bien" written in bold -- word play at its best.
Trend Themes
1. Sarcastic Statement Merchandise - Opportunities for adding sarcastic tones in gift items such as coasters, trays, bookmarks are on the rise that can provide a unique touch to the mundane gifts.
2. Humor Based Gifts - Emphasis on funny gifts for friends, colleagues and family members can create new markets for designers, artists and copywriters.
3. Word Play in Gift Items - The demand for quirky and amusing word play gifts items like bookmarks, gift bags and more is increasing.
Industry Implications
1. Gifts and Novelties - The gifts and novelties industry offers a lot of scope for designers to create unique, sarcastic, and funny merchandise that can appeal to a wider audience.
2. Stationery Products - The stationery industry has the potential to expand its product lines by creating witty and humorous gift items such as journals, notebooks, and bookmarks.
3. Online Retailers - Online retailers specializing in unique and unusual gifts have the opportunity to increase sales by offering a wide range of sarcastic statement merchandise, coasters, trays, and other gift items.
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