Asian Models Turn into Caucasian Celebs in W Korea 'Transformation'
Marissa Liu — April 16, 2010 — Pop Culture
References: style.co.kr & wmagazine
From plain to Gaga and pale to Dita, a select few unknown Asian models go white, black and big, small and tall for the W Korea 'Transformations' editorial. The magazine pays homage to Rihanna, Victoria Beckham, Tilda Swinton, Beth Ditto and the aforementioned Lady Gaga and Dita Von Teese for W Korea's May 2010 issue.
Models Anna, Ji Hyun Jeong and Han Hye Yeon are among the girls who get a celebrity makeover for the W Korea 'Transformations' spread. Click through the gallery to see the before and after images.
Models Anna, Ji Hyun Jeong and Han Hye Yeon are among the girls who get a celebrity makeover for the W Korea 'Transformations' spread. Click through the gallery to see the before and after images.
Trend Themes
1. Caucasian Makeover Trend - Opportunity for beauty and fashion brands to explore new lines of products and services that cater to the growing demand for transformative makeovers.
2. Celebrity-inspired Fashion - Brands can capitalize on the popularity of celebrity-inspired fashion by releasing collections that mimic the styles of famous personalities.
3. Diverse Representation in Fashion - Fashion brands can disrupt the industry by promoting diversity and inclusivity through their marketing campaigns and runway shows.
Industry Implications
1. Beauty - Beauty companies can innovate by creating makeup and skincare products that can help individuals achieve transformative looks.
2. Fashion - Fashion brands have the opportunity to create collections inspired by celebrity styles and offer inclusivity in their designs.
3. Advertising - Advertising agencies can work with brands to create campaigns that celebrate diversity and challenge traditional beauty standards.
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