The Vollebak 100 Year Sweatshirt Repels Wind, Rain and Fire
Michael Hemsworth — April 5, 2022 — Fashion
References: vollebak & blessthisstuff
The Vollebak 100 Year Sweatshirt is an ultra-durable garment constructed with the adventurer lifestyle in mind to keep the wearer protected from the elements in a stylish way. The sweatshirt comes in a number of color options and appears as a simple sweater at first glance, but reveals a number of high-performance features upon closer inspection. The sweatshirt is constructed using engineered fleece that is water repellent, up to four-times more windproof than conventional fleece and also withstands encounters with fire.
The Vollebak 100 Year Sweatshirt features a four-way stretch to accommodate a full range of motion and comes backed by the brand's guarantee of quality craftsmanship. Priced at $445, the sweatshirt is capable of being worn on its own or as an insulating layer.
The Vollebak 100 Year Sweatshirt features a four-way stretch to accommodate a full range of motion and comes backed by the brand's guarantee of quality craftsmanship. Priced at $445, the sweatshirt is capable of being worn on its own or as an insulating layer.
Trend Themes
1. Durable Clothing - Opportunities for creating ultra-durable clothing are presented by the demand of outdoor adventurers for clothing that can withstand harsh conditions.
2. Performance Fabric - Innovations in performance fabric technology opens up opportunities for creating clothing that is water repellent, windproof and fire resistant.
3. Multi-functional Apparel - The demand for multi-functional clothing that can be used as both a standalone piece and as an insulating layer presents opportunities for innovation in clothing design.
Industry Implications
1. Outdoor Apparel Industry - Innovation in ultra-durable clothing and performance fabrics presents an opportunity for growth and differentiation in the outdoor apparel industry.
2. Workwear Industry - Apparel that offers functionality and protection, such as fire-resistant clothing can be updated to include advancements in performance fabrics and create safer and more durable workwear for a variety of industries.
3. Military and Law Enforcement Industries - Opportunities for creating high-performance, ultra-durable clothing that offers protection and functionality for military and law enforcement personnel exist in the development of advanced performance fabrics that are fire-resistant, water repellent and windproof.
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