The Vollebak 100 Year Range Has Been Redesigned
Michael Hemsworth — March 2, 2024 — Fashion
References: vollebak & hiconsumption
The Vollebak 100 Year Range has been redesigned by the brand to give the durable, hard-wearing garments a soft and lightweight profile to build on the success of the original lineup. The garments in the range include the 100 Year Zip Through Hoodie, 100 Year Sweatpants, 100 Year Overhead Hoodie and the 100 Year Crew Neck Sweatshirt, which are each crafted with layered levels of fabric technology. These fabrics combine to deliver comfort, warmth and protection from the elements with each style featuring a fire-resistant profile alongside abrasion resistance and water repellency.
The Vollebak 100 Year Range prioritizes overall comfort with a fleece lining on the 100 Year Sweatpants and the 100 Year Crew Neck Sweatshirt, while four-way stretch on each garment ensures optimal flexibility.
Image Credit: Vollebak
The Vollebak 100 Year Range prioritizes overall comfort with a fleece lining on the 100 Year Sweatpants and the 100 Year Crew Neck Sweatshirt, while four-way stretch on each garment ensures optimal flexibility.
Image Credit: Vollebak
Trend Themes
1. Soft-lightweight Profile - Innovation in creating a soft and lightweight profile for durable clothing collections presents an opportunity for enhanced wearer comfort and versatility.
2. Layered Fabric Technology - Utilizing layered levels of fabric technology in clothing ranges offers improved protection from the elements and durability for long-lasting wear.
3. Four-way Stretch Flexibility - Incorporating four-way stretch technology in garment design enhances flexibility and range of motion, elevating wearer comfort and performance.
Industry Implications
1. Fashion and Apparel - The fashion and apparel industry can explore disruptive innovations by reimagining the balance between durability and comfort in clothing collections.
2. Textile and Fabric Technology - Advancements in textile and fabric technology industry offer opportunities to create high-performance materials that combine comfort, protection, and durability in innovative ways.
3. Outdoor and Sportswear - The outdoor and sportswear industry can capitalize on innovations that prioritize wearer comfort, flexibility, and performance in rugged and durable clothing ranges.
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