Vizit Condoms Boxes Feature Aptly Patterned Essential Accessories
Amelia Roblin — March 4, 2014 — Lifestyle
References: ra-vozduh & packagingoftheworld
The approach to the design of Vizit Condoms packaging was to treat rubbers as essential items within a man's adornment arsenal. Just as a necktie contributes to a responsible appearance in the office, these latex products serve a related purpose in the bedroom.
Luzanov Roman and Melnik Valeriy of Russia's VOZDUH Advertising Agency literally dressed up these cartons with men's suits. The different varieties of sheaths each sports a different single-breasted jacket and -- most significantly -- a unique tie. The colors and patterns on these accessories indicate the qualities of the contraceptives inside. Vizit Condoms packaging features stripes for the ribbed version, spots for the dotted one, a spectrum for the tinted edition, a plain necktie for the classic version and a big orange accessory to represent the large size.
Luzanov Roman and Melnik Valeriy of Russia's VOZDUH Advertising Agency literally dressed up these cartons with men's suits. The different varieties of sheaths each sports a different single-breasted jacket and -- most significantly -- a unique tie. The colors and patterns on these accessories indicate the qualities of the contraceptives inside. Vizit Condoms packaging features stripes for the ribbed version, spots for the dotted one, a spectrum for the tinted edition, a plain necktie for the classic version and a big orange accessory to represent the large size.
Trend Themes
1. Personalized Packaging - Designing packaging with unique patterns or accessories that reflect the qualities of the product inside.
2. Adornment Marketing - Using the concept of fashion or personal style to market essential products.
3. Functional Fashion - Combining fashion and functionality in product design.
Industry Implications
1. Condom Manufacturing - Opportunity to create innovative packaging designs that appeal to consumers and differentiate from competitors.
2. Advertising and Marketing - Utilizing fashion and style concepts to create compelling advertising campaigns for essential products.
3. Fashion and Apparel - Exploring collaborations and partnerships with other industries to create fashion-forward product packaging or accessories.
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