Virgin Teams with Google for ‘Day In The Clouds' Challenge
References: dayinthecloud & psfk
On June 24th, Virgin is teaming with Google to show off their new Wifi, but also to give away some free stuff with the ‘Day In The Clouds’ challenge.
The Virgin ‘Day in the Clouds’ Challenge gives anyone flying on Virgin on June 24th the chance to compete to win prizes by using free Wifi. The flyers will compete to win a computer, free flights for a year, and other good stuff. Everybody loves a little on-board competition!
The Virgin ‘Day in the Clouds’ Challenge gives anyone flying on Virgin on June 24th the chance to compete to win prizes by using free Wifi. The flyers will compete to win a computer, free flights for a year, and other good stuff. Everybody loves a little on-board competition!
Trend Themes
1. In-flight Competitions - Disruptive innovation opportunity: Implementing in-flight competitions using free Wifi to engage and entertain passengers.
2. Airline Partnerships - Disruptive innovation opportunity: Collaborating with technology companies to offer unique experiences and giveaways to passengers.
3. Gamification in Travel - Disruptive innovation opportunity: Incorporating gamification elements into travel experiences to enhance customer engagement and loyalty.
Industry Implications
1. Airline - Disruptive innovation opportunity: Offering unique in-flight competitions and experiences to attract and retain passengers.
2. Technology - Disruptive innovation opportunity: Partnering with airlines to provide technological solutions and enhance the passenger experience.
3. Travel and Tourism - Disruptive innovation opportunity: Implementing gamification and interactive elements to make travel more engaging and enjoyable for customers.
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