The Vinny Cha$e Luxy 'Chanel' Ski Masks Sell Out
Katie Pagnotta — January 11, 2013 — Fashion
References: gcvintage & www.highsnobette
The Vinny Cha$e luxy ‘Chanel’ ski masks have hit the world by storm and are already completely sold out.
Vinny Cha$e is a New York-born and bred music aficionado. He makes, produces and directs music. He partnered up with Glass Cloud Vintage to create monochromatic ski masks adorned with the Chanel logo—the black and white versions have already made a killing online. Hipsters everywhere are going wild for this gear!
Although the merchandise is impromptu and no way affiliated with the actual Chanel brand, it has struck a chord with urban enthusiasts. The masks are meant to be playful and are relevant to the music Cha$e promotes, which often discusses labels. Keep an eye out for the Vinny Cha$e luxy ‘Chanel’ ski masks and watch out for the next shipment.
Vinny Cha$e is a New York-born and bred music aficionado. He makes, produces and directs music. He partnered up with Glass Cloud Vintage to create monochromatic ski masks adorned with the Chanel logo—the black and white versions have already made a killing online. Hipsters everywhere are going wild for this gear!
Although the merchandise is impromptu and no way affiliated with the actual Chanel brand, it has struck a chord with urban enthusiasts. The masks are meant to be playful and are relevant to the music Cha$e promotes, which often discusses labels. Keep an eye out for the Vinny Cha$e luxy ‘Chanel’ ski masks and watch out for the next shipment.
Trend Themes
1. Monochromatic Ski Masks - Disruptive innovation opportunity: Create customizable and branded ski masks for urban enthusiasts.
2. Playful Merchandise - Disruptive innovation opportunity: Develop unique and unexpected merchandise that resonates with a specific target audience.
3. Impromptu Collaborations - Disruptive innovation opportunity: Forge partnerships with popular influencers to create limited-edition products that generate buzz and hype.
Industry Implications
1. Fashion Apparel - Disruptive innovation opportunity: Integrate high-end fashion brands with streetwear aesthetics to appeal to niche consumer segments.
2. Music Merchandise - Disruptive innovation opportunity: Combine music culture with fashion to create unique and desirable merchandise items.
3. Online Retail - Disruptive innovation opportunity: Capitalize on the demand for limited-edition and exclusive products by creating a platform for artists and influencers to sell their merchandise.
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