Algorithm-Powered Tool Minute Recommends Short Video Clips to Users
Alyson Wyers — July 20, 2015 — Pop Culture
References: minute.ly & springwise
This video highlighting tool helps you pick out the best parts automatically. Using algorithms, Minute lets users watch and share the highlights of any video clip. The video optimization technology works similarly to catchy headlines in text by finding the most interesting and relevant part of the video and reducing it to a 15-25 second clip in an effort to expand audiences for publishers and help media consumers absorb more content.
Available in a mobile app, the video highlighting tool also lets users subscribe to "daily video digests." They simply create a Minute profile listing their interests and preferences to receive a stack of personalized video clip suggestions. The loops make it easier to rewatch, share and skip content.
Available in a mobile app, the video highlighting tool also lets users subscribe to "daily video digests." They simply create a Minute profile listing their interests and preferences to receive a stack of personalized video clip suggestions. The loops make it easier to rewatch, share and skip content.
Trend Themes
1. Algorithm-powered Video Highlighting - Algorithm-powered video highlighting technology is enabling users to watch the highlights of any video clip.
2. Personalized Video Content - Personalized video content through algorithm recommendations is revolutionizing the way users engage with content.
3. Short-form Video Optimization - Short-form video optimization technology is reducing videos to 15-25 second clips to give media consumers more content to absorb and expand audiences for publishers.
Industry Implications
1. Media & Entertainment - The media and entertainment industry can use algorithm-powered video highlighting technology to increase audience engagement and create personalized video content.
2. Marketing & Advertising - Marketing and advertising professionals can leverage algorithm-powered video highlighting and short-form video optimization to develop more engaging approaches in their storytelling and advertising campaigns.
3. Technology - The technology industry can innovate and improve existing video technology by developing more powerful and efficient algorithms for video optimization and highlighting.
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