Hooked Foods Has New Vegan Seafood Options Available
Katherine Pendrill — August 18, 2024 — Lifestyle
References: vegconomist
Hooked Foods has just announced a big expansion of its portfolio to include new vegan seafood options, as well as some new plant-based chicken products.
Slatted to be available at Sweden’s two biggest retail chains — ICA Gruppen and Coop Sverige – this October, Hooked Foods latest offerings will be widely accessible to Swedish consumers. Half of the new lineup consists of vegan seafood options, including the smoked salmon-inspired Veggie Bites Smoked and the tuna-inspired Veggie Bites Sea Flavor. The other half of Hooked Foods' new lineup includes the chicken-inspired Veggie Bites Original and the plant-based chicken filet alternative dubbed the Veggie Filet Original. As Hooked Foods' CEO Tom Johansson says of the new lineup, "The market is constantly evolving, and it’s our job to keep up with those changes. By listening to our retail partners and our consumers, we’ve been able to create products that meet their needs and exceed their expectations."
Image Credit: Hooked Foods
Slatted to be available at Sweden’s two biggest retail chains — ICA Gruppen and Coop Sverige – this October, Hooked Foods latest offerings will be widely accessible to Swedish consumers. Half of the new lineup consists of vegan seafood options, including the smoked salmon-inspired Veggie Bites Smoked and the tuna-inspired Veggie Bites Sea Flavor. The other half of Hooked Foods' new lineup includes the chicken-inspired Veggie Bites Original and the plant-based chicken filet alternative dubbed the Veggie Filet Original. As Hooked Foods' CEO Tom Johansson says of the new lineup, "The market is constantly evolving, and it’s our job to keep up with those changes. By listening to our retail partners and our consumers, we’ve been able to create products that meet their needs and exceed their expectations."
Image Credit: Hooked Foods
Trend Themes
1. Vegan-seafood Innovations - Hooked Foods' new vegan seafood options cater to the growing demand for sustainable and cruelty-free alternatives.
2. Plant-based Protein Expansion - The introduction of plant-based chicken products alongside vegan seafood indicates a broader trend of diversifying vegan protein sources.
3. Retail Partnerships for Plant-based Products - Availability of Hooked Foods products in major retail chains shows increasing mainstream acceptance and accessibility of plant-based foods.
Industry Implications
1. Food and Beverage - The inclusion of plant-based seafood and chicken highlights innovation within the food and beverage industry towards more sustainable options.
2. Retail - Partnerships with top Swedish retailers reflect the evolving retail landscape that is accommodating consumer demand for vegan options.
3. Health and Wellness - Plant-based alternatives are gaining traction in the health and wellness sector as consumers seek out healthier and environmentally-friendly options.
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