These New Vape Dinner Lady e-Liquids Include Two Flavors
Michael Hemsworth — December 12, 2019 — Lifestyle
References: vapedinnerlady & talkingretail
Vape Dinner Lady has announced that it will be extending its portfolio of autumn/winter products with the addition of two new e-liquids that are formulated with premium flavor in mind. The Pink Berry flavor will be added to the Fruits range, while the Blue Menthol will be part of the Ice range; both will be compatible with a wide range of products including pods, pens and sub-ohm devices. Each one will be available for purchase at a price point of £4.49 starting December 16 from Nisa, Mace, Costcutter and Spar locations in Northern England.
Chief Marketing Officer John Taylor at Vape Dinner Lady spoke on the new e-liquids saying, "We are very excited about the introduction of Blue Menthol and Pink Berry to our popular Ice and Fruits ranges. In particular, Blue Menthol has already proven to be a best-selling flavor with our new disposable e-cigarette which was launched in September. We expect Blue Menthol to be equally as popular in the new Ice format, as consumers are looking for an alternative when menthol cigarettes are banned from sale in May 2020.”
Chief Marketing Officer John Taylor at Vape Dinner Lady spoke on the new e-liquids saying, "We are very excited about the introduction of Blue Menthol and Pink Berry to our popular Ice and Fruits ranges. In particular, Blue Menthol has already proven to be a best-selling flavor with our new disposable e-cigarette which was launched in September. We expect Blue Menthol to be equally as popular in the new Ice format, as consumers are looking for an alternative when menthol cigarettes are banned from sale in May 2020.”
Trend Themes
1. Premium Vape E-liquids - The increasing demand for high-quality, unique vape flavors creates an opportunity for innovative e-liquid companies to stand out.
2. Seasonal Products - Creating seasonal vape e-liquids can attract customers looking for new and limited-edition products.
3. Nicotine Alternatives - With the impending ban on menthol cigarettes, there is an opportunity for e-cigarette companies to offer menthol-flavored vape products as an alternative.
Industry Implications
1. E-cigarettes - The e-cigarette market presents an opportunity for companies to create innovative vape flavors.
2. Consumer Goods - The popularity of specialized vape products indicates a growing consumer demand for unique and high-quality goods.
3. Convenience Stores - Convenience stores present an opportunity for e-liquid companies to reach a wide customer base, especially in areas where e-cigarettes are less regulated.
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