Vancouver-Based Reigning Champ Opened a Minimalistic Store in LA
Madison Mackay — March 8, 2018 — Art & Design
References: reigningchamp & uncrate
Vancouver-based clothing brand Reigning Champ opened its first U.S. store in Los Angeles with a minimalistic design. The new flagship store is located on La Brea Avenue, in a 6,000 square foot loft-like space. Matching the retailer's minimal aesthetic, its design team created a space that reflects the brand's mindset, with lofty ceilings and polished concrete floors, giving it a gym-like atmosphere.
All of the clothing is displayed on custom-made shelving units, suspended from exposed concrete beams. Going back to a Canadian design style, the brand chose Western Hemlock to create a simplistic area, pairing it with a combination of steel and glossy white subway tile. Overall, Vancouver-based Reigning Champ masters elegant simplicity in this new flagship store.
All of the clothing is displayed on custom-made shelving units, suspended from exposed concrete beams. Going back to a Canadian design style, the brand chose Western Hemlock to create a simplistic area, pairing it with a combination of steel and glossy white subway tile. Overall, Vancouver-based Reigning Champ masters elegant simplicity in this new flagship store.
Trend Themes
1. Minimalistic Store Design - Designing a store with a minimalistic approach can create a unique shopping experience for customers.
2. Gym-inspired Clothing - Creating clothing with a gym-like aesthetic can attract customers seeking comfortable yet fashionable sportswear.
3. Custom Shelving Units - Designing custom-made shelving units can showcase products in a unique and eye-catching way, attracting potential buyers.
Industry Implications
1. Apparel Industry - Designing gym-inspired clothing and utilizing minimalistic store designs can disrupt the apparel industry and attract new customers.
2. Interior Design Industry - Creating store designs that incorporate minimalism and customized shelving units can change the way interior designers approach commercial design.
3. Retail Industry - Adopting a minimalistic approach to store design and incorporating custom-made shelving units can create a new standard of retail experience for customers.
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