The Up T-Shirt Prevents Slouching Through Patented Elastic Band Patterns
Meghan Young — January 15, 2014 — Lifestyle
References: upcouture & fastcodesign
Having proper posture can prevent many problems down the road from injuries to perceptions and more; the Up T-Shirt helps people on the quest of perfecting their posture. Unlike the Lumo Lift, which is a gadget that works independently of the clothing people wear, the Up T-Shirt has been created using a patented configuration of elastic bands that puts pressure on just the right spots to ensure proper posture.
Designed by Up Couture, a Parisian fashion design company that has released Up, the Up T-Shirt is being touted as the world's first anti-slouching tee. Although quite expensive at $200 a pop, the Up T-Shirt is nevertheless a worthwhile investment. It provides a constant corrector to ensure that people keep their shoulders back at all times, thus also working the core.
Designed by Up Couture, a Parisian fashion design company that has released Up, the Up T-Shirt is being touted as the world's first anti-slouching tee. Although quite expensive at $200 a pop, the Up T-Shirt is nevertheless a worthwhile investment. It provides a constant corrector to ensure that people keep their shoulders back at all times, thus also working the core.
Trend Themes
1. Posture-correcting Apparel - There is an opportunity for fashion and tech companies to collaborate on developing a line of posture-correcting apparel that can improve people's posture and prevent injuries and other health problems.
2. Elastic Band Technology - There is potential for the use of elastic band technology in other products to improve performance, posture, and comfort for users.
3. Smartwear Accessories - There is an opportunity for the development of smartwear accessories that can be used with existing clothing to monitor and correct posture, providing personalized and actionable insights to users.
Industry Implications
1. Fashion - The fashion industry can explore the use of elastic band technology to develop clothing with better support and improved posture for users.
2. Fitness and Wellness - The fitness and wellness industry can incorporate posture correction technologies into their products to help users improve their posture while exercising or engaging in other physical activities.
3. Technology - The technology industry can develop new smartwear accessories and apps to monitor and correct posture in real-time, helping users improve their posture and reduce the risk of health problems.
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