Optoro Helps Retailers Deal With Returned Unwanted GIfts
Alyson Wyers — January 15, 2016 — Business
With the holiday season firmly behind us, this startup can help you figure out what to do with unwanted gifts. Based in the state of Maryland, Optoro redirects the presents you don't want into a secondary marketplace. This is also good for the environment as it cuts down on waste.
In addition to unwanted gifts, this venture is beneficial to retailers who need to get rid of excessive, returned or old inventory. The "superior end-to-end reverse logistics solution" covers everything from processing to selling in an effort to help companies. The sustainable commerce platform also functions using intuitive cloud-based software you can access on your smartphone. Real-time optimizations also add insight and provide analytics to improve your inventory management.
In addition to unwanted gifts, this venture is beneficial to retailers who need to get rid of excessive, returned or old inventory. The "superior end-to-end reverse logistics solution" covers everything from processing to selling in an effort to help companies. The sustainable commerce platform also functions using intuitive cloud-based software you can access on your smartphone. Real-time optimizations also add insight and provide analytics to improve your inventory management.
Trend Themes
1. Reverse Logistics Solutions - Opportunities for disruptive innovation include developing more efficient, sustainable, and data-driven reverse logistics platforms to help retailers deal with unwanted inventory.
2. Secondary Marketplaces - Opportunities for disruptive innovation include creating more user-friendly and socially responsible secondary marketplaces for returned, unwanted, or excess inventory.
3. Cloud-based Inventory Management - Opportunities for disruptive innovation include leveraging real-time data insights and automation to improve inventory management and optimize sales performance through cloud-based software.
Industry Implications
1. Retail Industry - Retailers can benefit from disruptive innovation by adopting more sustainable and efficient reverse logistics solutions to manage unwanted inventory and reduce waste.
2. E-commerce Industry - E-commerce companies can benefit from disruptive innovation by developing more innovative and socially responsible secondary marketplaces to manage returned and unwanted inventory.
3. Supply Chain Management Industry - Supply chain professionals can benefit from disruptive innovation by implementing data-driven cloud-based inventory management solutions that optimize sales performance and minimize waste.
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